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The field sales team is landing in Seattle on Tuesday. This is what they're wearing when the client picks them up.
Fjällräven. Outside the corporate gifting universe, this brand already has fans. Recipients who know outdoor gear will recognize the name before they read your logo, and that association does real work for your brand's credibility. It's the kind of outerwear that signals your company has taste, not just a budget line for swag.
The High Coast Wind Jacket is a clean, packable layer built for teams that move between airports, client sites, and a Saturday trail without changing jackets. The right side chest and bicep placements offer unobstructed canvas for embroidery, putting your logo on a flat, seam-free surface where it reads clearly at a distance.
HC-Lite fabric is waxed for a low-key sheen and light rain resistance, landing closer to refined than athletic. It fits relaxed enough to move in all day but tailored enough that nobody looks sloppy in a conference room. Recipients keep this one because it earns its hanger space.
Embroidery is the go-to decoration method here and sits beautifully on the waxed HC-Lite surface. Right side chest is your primary logo placement, with left or right bicep, cuffs, or upper back options available for a second logo or department identifier.